Oh Her?
She’s New:
A Lesson in Attitude and Performance
By Carl Van
and Veronica Dunbar
Part of any management,
leadership, and employee motivation speech, is the common theme that
people’s performance is influenced by their attitude. People’s
performance is 80% their attitude and 20% their ability. When
referring to attitude, it doesn’t mean how happy they are. What is
referenced is their attitude towards their job.
Charlie travels
extensively for his job. He travels so often that he is constantly
observing the customer service he receives on an airplane. The other
day, Charlie encountered a somewhat overbearing flight attendant
while in first class. The flight attendant, Sweet Dee, was being
very pushy and telling people what to do.
Sweet Dee ordered people
around in a demanding, unnecessarily authoritative tone. “Close that
laptop.” “Put that up there.” “Put that seatbelt on.” “That can’t go
there.” “That has to be turned off.” After observing this for some
time, Charlie couldn’t resist speaking up to Sweet Dee about her
customer service skills. Charlie said, “You know, I think your
customer service skills could really use some improvement.” Of
course, the other passengers were all nervous looking around at each
other thinking, “Oh…he’s gonna get it.”
“Well sir,” she said
snidely, “I’m here mainly for your safety.”
That’s all Charlie needed
to know. That statement alone answered Charlie’s question on how
someone in the customer service business could be so lacking in
skills. The answer is she’s not lacking. Her ability is just fine.
Flying as much as Charlie
does he knows that pilots always say “The flight attendants are here
mainly for your safety, but if there is something they can do to
make you feel more comfortable, please feel free to ask….” Well,
Sweet Dee actually believes this!
So, what is driving her
performance? She knows how to be polite if she wants to be. She
knows she’s a representative of the airline. She probably has to
deal with huffy customers every day. So what’s driving her poor
customer service performance? This poor woman thinks she’s in the
safety business and not the customer service business. She
believes her job is safety. She even said it, “I’m here mainly for
your safety.” What’s driving her poor performance? Her attitude!
And her attitude is:
I’m not here for your pleasure. I’m not here for your comfort. I’m
not even here to ever make sure you come back again. I’m here for
your safety. And because of that, she can be mean. She can be
nasty. She can be bossy. Why? Because she’s not in the customer
service business, she’s in the safety business. And because of her
attitude, she is perfectly okay with pushing customers around.
Knowing this, Charlie
responds to Sweet Dee by saying “Yes, I agree you are here for
safety. But you’re not in the safety business. You are in the
customer service business. I think you made a mistake by separating
the two. Safety is part of the customer service you
provide. It’s an important part, but still just a part.”
As she rolled her eyes,
Charlie said, “Think about it. 99.9 percent of the time, you are
dealing with people and their needs: serving drinks, answering
questions, and getting them things. You’re not dealing with safety
issues. Most of your time on the job is spent providing customer
service.”
Knowing flying is very
safe, Charlie even asked Sweet Dee, “Have you ever been on a plane
that has crashed?” “No,” Sweet Dee replied. “Well, there you go
then,” Charlie said. “You’ve never even been on a plane
that’s crashed. Yet it’s your excuse for bossing people around.”
Again, Sweet Dee demanded, “I’m here mainly for your safety…SIR!”
Growing tired of the
conversation and realizing that all of the passengers had pulled
their ear phones out and were now listening intently, Charlie
finally said, “Okay. You’re here mainly for my safety. Fine. Then
why is the other flight attendant back in coach being so nice? You
know, the one who is always smiling, being polite, courteous,
helpful, and friendly? Why is she asking people to do things and
not barking orders? You do the same job yet she’s making people
feel good about it. Why is that?”
Sweet Dee looked down the
aisle, looked back at Charlie and smiled condescendingly, pointed
down at the other flight attendant, and said, “Oh, her? She’s new.”
There you have it. A
perfect example of someone who’s attitude is driving their
performance. Was it her ability? Probably not, she knows how to
smile. She knows how to ask instead of demand. She knows how to
talk to people, so as not to make them feel yelled at. Her ability
is just fine. What was driving her poor performance in customer
service? Her attitude!
It’s her attitude about
what she does for a living which is driving her poor performance.
Maybe her attitude is that she is in the business of safety,
transportation, or “keeping the airplane clean.” Who knows?
It’s not that she has a
nasty attitude in life. It’s just that she doesn’t understand her
job. You see, she’s not in the transportation business or the
safety business. She’s in the customer service business.
Performance is 80 percent attitude and 20 percent ability.
How can Sweet Dee
improve? She can remember these points:
-
Attitude drives performance: How she describes her job is
just as important as the tasks she performs.
-
Take off the blinders:
The plane probably really isn’t going to crash, so she should
keep in mind that although safety is important, most of her time
deals with customer service.
-
Perception is everything:
Although she might not believe her job is in customer service
she needs to let the passengers think that. If she was perceived
as being polite then people would more willingly listen to her
and act accordingly.
Read other articles and learn more about
Carl Van and Veronica
Dunbar.
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