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Pam Lontos

What’s Love Got to Do with It? For Sales, It’s Everything

By Pam Lontos and Troy Horne In today’s sales environment, having the most product knowledge and the best pitch or presentation can only take you so far. What really makes prospects and clients eager to buy from you is the amount of love they feel from you. Yes … Love. While most people think that […]

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Pam Lontos

10 Ways to Lose Money in Your Business

By Pam Lontos Chances are that you’ve read numerous books and articles on what to do to succeed in business. But often, knowing what not to do is even more important. In order for your company to make more money, be sure you’re not inadvertently making any of these top 10 business mistakes. Mistake #1: […]

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Pam Lontos

Talk Up Your Business: How to Get More Customers via Public Speaking

By Pam Lontos All business owners want more customers. The question is, how do you attract them? Advertising can be expensive, and traditional marketing techniques may take a long time to show results. Fortunately, there is another option. Did you know that as a business owner or professional in your field, you are also an […]

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Pam Lontos

Marketing Your Business: Get More for Less

By Pam Lontos As a business owner or leader, you always need to make sure you’re perceived as the expert in your industry and that you’re getting your marketing messages out in the right way. But with so much hype and conflicting advice these days about the best way to market your product, services, or […]