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Steve Blue

The Product Pivot: The Gift That Keeps On Ticking

By Steve Blue Whether you know it or not, your business is a time bomb. The seconds are counting down until it explodes into a million pieces, littering the marketplace like a war-zone. And it’s not just you. Every company is on a going-out-of-business curve unless it constantly reinvents itself. Examples abound of businesses that […]

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Steve Blue

Is Your Company the Next Blockbuster?

By Steve Blue Not a blockbuster hit. Rather, Blockbuster, the company that owned the video rental market until it was upended by an innovative competitor, Netflix. One thing is for certain: If your company isn’t innovating, all of its products or services eventually become commodities. Or they’re toppled by the next Netflix. When that happens, […]